Motivating end users to read the user manual
Stuart Rogers
srogers at phoenix-geophysics.com
Thu May 21 14:19:06 PDT 2009
Mike Wickham wrote:
>> When making diagrams and inserting pictures, I would suggest using some
>> colors. Colors
>> definitely add to the visual appeal. A colorful manual is definitely going
>> to catch the user
>> attention. What say?
>
> Color type, though, (example: color headlines) can have a severely negative
> effect on reader comprehension, according to the studies in Colin Wheildon's
> _Type and Layout_. His study showed 70% "good" comprehension with black
> type, compared to only 10% good comprehension for high-chroma color type.
> It's a nice book that covers studies of the effects on comprehension of
> serif vs. sans serif type, reverse type, color type, bold vs. italic,
> justification and more. The book is a good read, available at Amazon:
>
> http://www.amazon.com/Type-Layout-Communicating-Making-Pretty/dp/1875750223/ref=sr_1_1?ie=UTF8&s=books&qid=1242936596&sr=1-1
>
> Mike Wickham
>
Wheildon's book is rather narrowly addressed to advertisers who
typically need to get a reader's attention in the split second they flip
the pages of a magazine. I don't think it's valid to extrapolate his
conclusions to book length technical documents. (And to read some of
the comments on the Amazon pages --
http://www.amazon.com/review/R1SUFVT71QXL6V/ref=cm_cr_rdp_perm
-- for example, his conclusions may not be valid to begin with anyway.)
Scattering a few grains of salt... ;-)
--
Stuart Rogers
Technical Communicator
Phoenix Geophysics Limited
Toronto, ON, Canada
+1 (416) 491-7340 x 325
srogers phoenix-geophysics com
"Ah, but a man's screech should exceed his rasp, or what's a violin for?"
--with apologies to Robert Browning and the people next door
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