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</o:shapelayout></xml><![endif]--></head><body lang=EN-US link=blue vlink=purple style='tab-interval:.5in'><div class=WordSection1><p class=MsoPlainText>> Is it your company's intent to teach computing 101?<o:p></o:p></p><p class=MsoPlainText><o:p> </o:p></p><p class=MsoPlainText>In my case, the answer to this is YES. <o:p></o:p></p><p class=MsoPlainText><o:p> </o:p></p><p class=MsoPlainText>I have to write to the lowest common denominator - meaning that within the medical device community there are people who are barely computer literate, all the way up to those who know way more than I do. I can never assume and therefore would have to go with "click and drag" (although for me, it's "tap and drag" as we have touch screens).<o:p></o:p></p><p class=MsoPlainText><o:p> </o:p></p><p class=MsoPlainText>> and ease of translation<o:p></o:p></p><p class=MsoPlainText><o:p> </o:p></p><p class=MsoPlainText>At the same time, as we translate into more than 6 other languages, I always have to keep consistency in mind. Both for clarity and for cost.<o:p></o:p></p><p class=MsoPlainText><o:p> </o:p></p><p class=MsoPlainText><o:p> </o:p></p><p class=MsoNormal><b><span style='font-size:8.0pt;font-family:"Arial","sans-serif";mso-fareast-font-family:"Times New Roman";mso-no-proof:yes'>Alison Craig </span></b><span style='font-size:8.0pt;font-family:"Arial","sans-serif";mso-fareast-font-family:"Times New Roman";mso-no-proof:yes'><o:p></o:p></span></p><p class=MsoNormal><span style='font-size:8.0pt;font-family:"Arial","sans-serif";mso-fareast-font-family:"Times New Roman";mso-no-proof:yes'>Technical Documentation Lead<br><br>604-279-8550 | fax 604-279-8559 | toll-free 1-866-437-9508<br><b>Ultrasonix Medical Corporation | </b><a href="http://www.ultrasonix.com/" target="_blank" title="http://www.ultrasonix.com/"><b><span style='color:#0076C0;text-decoration:none;text-underline:none'>www.ultrasonix.com</span></b></a><br><br><img border=0 width=245 height=60 id="Picture_x0020_1" src="cid:image001.gif@01CDB2B7.C3AC4A20" alt="Ultrasonix Medical Corp"><o:p></o:p></span></p><p class=MsoNormal><o:p> </o:p></p><p class=MsoPlainText>-----Original Message-----<br>From: framers-bounces@lists.frameusers.com [mailto:framers-bounces@lists.frameusers.com] On Behalf Of Bill Swallow<br>Sent: Thursday, October 25, 2012 1:20 PM<br>To: De Rosier, Edward<br>Cc: framers@lists.frameusers.com<br>Subject: Re: "Click-and-drag" or just "drag" -- ?</p><p class=MsoPlainText><o:p> </o:p></p><p class=MsoPlainText>> If "Click and Drag" will result in less questioning by the reading audience, then that is the better choice.<o:p></o:p></p><p class=MsoPlainText><o:p> </o:p></p><p class=MsoPlainText>Audience indeed comes first, but do also consider intent. Is it your company's intent to teach computing 101?<o:p></o:p></p><p class=MsoPlainText><o:p> </o:p></p><p class=MsoPlainText>> If "management" refuses to allow such variations, then the job is probably not paying well enough for the writer's professional judgment.<o:p></o:p></p><p class=MsoPlainText><o:p> </o:p></p><p class=MsoPlainText>Or there's a corporate style to follow for consistency, brand adherence, and ease of translation. A writer's professional judgement should weigh all those before entertaining variations.<o:p></o:p></p><p class=MsoPlainText><o:p> </o:p></p><p class=MsoPlainText>--<o:p></o:p></p><p class=MsoPlainText>Bill Swallow<o:p></o:p></p><p class=MsoPlainText>Content Solutions Manager<o:p></o:p></p><p class=MsoPlainText>GlobalScript, a division of LinguaLinx<o:p></o:p></p><p class=MsoPlainText><a href="http://globalscript.com"><span style='color:windowtext;text-decoration:none;text-underline:none'>http://globalscript.com</span></a><o:p></o:p></p><p class=MsoPlainText><a href="http://lingualinx.com"><span style='color:windowtext;text-decoration:none;text-underline:none'>http://lingualinx.com</span></a><o:p></o:p></p><p class=MsoPlainText>_______________________________________________<o:p></o:p></p><p class=MsoPlainText><o:p> </o:p></p><p class=MsoPlainText><o:p> </o:p></p><p class=MsoPlainText>You are currently subscribed to framers as <a href="mailto:alison.craig@ultrasonix.com"><span style='color:windowtext;text-decoration:none;text-underline:none'>alison.craig@ultrasonix.com</span></a>.<o:p></o:p></p><p class=MsoPlainText><o:p> </o:p></p><p class=MsoPlainText>Send list messages to <a href="mailto:framers@lists.frameusers.com"><span style='color:windowtext;text-decoration:none;text-underline:none'>framers@lists.frameusers.com</span></a>.<o:p></o:p></p><p class=MsoPlainText><o:p> </o:p></p><p class=MsoPlainText>To unsubscribe send a blank email to<o:p></o:p></p><p class=MsoPlainText><a href="mailto:framers-unsubscribe@lists.frameusers.com"><span style='color:windowtext;text-decoration:none;text-underline:none'>framers-unsubscribe@lists.frameusers.com</span></a><o:p></o:p></p><p class=MsoPlainText>or visit <a href="http://lists.frameusers.com/mailman/options/framers/alison.craig%40ultrasonix.com"><span style='color:windowtext;text-decoration:none;text-underline:none'>http://lists.frameusers.com/mailman/options/framers/alison.craig%40ultrasonix.com</span></a><o:p></o:p></p><p class=MsoPlainText><o:p> </o:p></p><p class=MsoPlainText>Send administrative questions to <a href="mailto:listadmin@frameusers.com"><span style='color:windowtext;text-decoration:none;text-underline:none'>listadmin@frameusers.com</span></a>. 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