Questions about look and feel.

[Peter Gold]

If you read the excerpted pages on the Amazon listing, you'll get an
idea of the focus of the book. My local library system doesn't have
the book, and I'm not ready to buy in a rush, either.

The conflicting arguments about what's "best," are reminiscent of the
"which is the widow, which is the orphan" and "spaces after a period"
discussions. I'll just offer a recent observation on reading a large
book with a lot of sans-serif type. The third and fourth editions of
"The History of Graphic Design," by Meggs, are set in sans-serif.
There's a lot of text and a lot of graphics in the 600-some pages. The
third edition's text is very clunky, but if you're focused on content,
you bear with it.

The fourth edition is a lot easier to read. I can't tell if
differences in the type specifications alone account for the
improvement, or if the processing of the text for printing contributes
to effect. I knew the third edition was uncomfortable, before I ever
saw the fourth. The design of the fourth edition confirms that the
quality of the reading experience is a result of the designer's skill
in making choices.

HTH

Regards,

Peter
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Peter Gold
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