OT: Corporate madness - Adobe software to be subscription only

[Syed Zaeem Hosain (Syed.Hosain@aeris.net)]

> The purpose of business is to make money.  The purpose of business is _not_ to produce a valuable good or to deliver a worthwhile service.  The purpose of business is to _make_money_.

I'd go beyond the above a little bit more. :) In my blog on this topic (at this link: http://www.aeris.com/thinking-about-deploying-an-m2m-application/), I talked about why somebody would deploy an M2M application (which is what my company does). It is never a technical decision ... it is a business decision.

So, I'd rather say: "The purpose of a business is to make a _profit_."

And to keep on doing better ... when revenue rises, costs should rise slower. If the revenue drops, the costs should drop faster. Both ways lead to better profitability, although a drop in revenue is often seen as a negative!

And there are direct, _and_ indirect, thing that affect the increase in revenue or drop in costs, or both.

Z